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Understanding the Sales Mentality

One of the problems that many young companies and new CEOs encounter is dealing with the cultural differences between a company’s various functional groups as the organization grows.  Different roles require different philosophies, attitudes and methods.  Sometimes, a person in one group has a difficult time understanding the actions of a person in another.  Left unexplained, this situation can create a rift between people who often need to work closely in order for the company to perform at it’s best.

Nowhere is this more apparent than in the substantial gap between how, say, an engineering or operations group is run and how a direct sales group functions on a day-to-day basis.  This video, titled “A Few Good Expenses” says it all pretty well, I thought. ;-)

YouTube video link: http://www.youtube.com/watch?v=0OTgb3KO7QM

 

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